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“Were you a Goopi or a Daloo,
calm or the chaos, or in between?”

The Calm &  The Chaos we all love

A Brand that transforms emotions into healing routines

Emotions in routine.
Life in Layers.

Some Emotions can't be explained.
But they can be felt, named, held, and lived with.

At Goopi & Daloo, we turn emotional noise

into a quiet routine.

And help you return to yourself.

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The Story Behind
Goopi & Daloo

Goopi & Daloo is not about resisting emotions,

it’s about living with them.

We believe emotions don’t follow rules.

They rise and crash, drift and freeze, burst and return. Goopi holds the chaos. Daloo carries the calm.

And somewhere in between is where most of us live.

 

What began with feelings now

grows into tools for everyday life.

How it really began

Goopi smiled when I did.  
Daloo just sat next to me when I cried.

This world didn’t start as a concept.  


It started with two real dogs, and everything they felt.

How it really began

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Daloo

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Goopi

The Structure Behind
the Feelings

Our 
Story

The Goopi & Daloo system is built on

96 mapped emotional states,

distilled into 32 core cards

across 8 types and 12 flows.

Inspired by psychological models like

Plutchik, Ekman, and the Big Five,

​​

this framework doesn’t label personality,

it maps how emotions are felt, held,

and moved through.

Every product is shaped around this structure,

designed not to flatten emotion

but to meet it where it is,

and offer a path forward.

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Emotion Type
(8 types based on MBTI + Big Five)

Emotional Flow
(12+1 Flows based on Ekman, Plutchik, brain-emotion mechanisms)

The Bursting
The Holder
The Shadowed

The Erupted
The Fragmented
The Observer
The Restored

The Aligned

Burn
Freeze
Drift
Stuck

Calm
Recovery
Home
Safe
Still Hope
Relief

Joy

Fractured (Extended Theme)

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The Calm & The Chaos
Emotion Test

- Not a personality test. A daily emotional mirror.

Where are you in the flow of your emotions?

Discover your emotional type and your current emotional state.

This test links directly to the 32-card emotional journal system.

Products

What to do with a feeling

Featured posts from the Goopi & Daloo Blog
— reflections, rituals, and routine tips for every emotion.

The blog is currently in pre-launch.

First entries will go live soon.

We’re building a quiet space where emotions are not explained, but explored.


Each entry will offer a way to live with one feeling at a time,

through reflection, ritual, or rhythm.


From Burn to Drift to Still Hope,

the blog will hold the weight of what’s hard to name, and soften it.


Not everything needs fixing. Some feelings just need somewhere to rest

and It’s about staying with what shows up, and finding your way through.

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Feel what lives inside you

Discover whether you’re more

Calm or Chaos

and what your emotional rhythm

says about you.

New series of emotional tools, stories, blog, and surprises are on the way.
Be the first to try what’s next.

Thanks for submitting!

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Today's Goopi and Daloo

"Even in pieces, it's still me."
- Card 26 Fractured Goopi

Thanks for submitting!

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